In her new role, Fox will assume global responsibility for all trade sales across AKTG’s flagship brands, including Abercrombie & Kent, Crystal, A&K Sanctuary, Cox & Kings, and Ecoventura, and reports to CEO Cristina Levis.

The appointment creates a unified sales leadership structure designed to enhance advisor support while maintaining the distinct brand expertise that travel partners value.

Fox continues as lead for Abercrombie & Kent’s tour operating businesses in Australia and the UK.

In the UK and EMEA, she will work with a strong regional leadership team including

Jennifer Charlton, SVP of Trade Sales UK/EMEA for A&K and Managing Director of Cox & Kings, and Luke Smith, VP of Trade Sales for Crystal, UK/EMEA.

“This structure allows us to deliver even more focused support to our trade partners than ever before,” said Fox.

“We are building on the excellent foundations of our trade sales organisation in the UK with a clear focus on unlocking new sales opportunities across all our brands, to drive even greater value for our partners.