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WE WORK HARD FOR YOUR MONEY

The industry figures that appear at the foot of this page will have been affected by the disruption of lockdown and COVID-19 during 2020, 2021 and early 2022. We will publish new data as it becomes available. As we begin to return to business normality we will see many changes in the hospitality landscape. New owners and new operators of hotels, restaurants and pubs represent new opportunities for suppliers. This site has consistently gained in audience numbers throughout the past 18 months, which shows that there is still a huge appetite for business growth and development. Now is the time to be seen.

Through this site you can influence some of the most senior decision makers in hospitality.

“You can promote your company’s products for as little as £35 per month, or less in the Suppliers or Designers section. And for just £15 per week you can place your recruitment advert and attract some of the best and most skilled people in the industry. We believe that these are the most competitive rates in the market”

This website re-launched early this year in its new format. Designed originally to support the printed version of GS Magazine the website first appeared in 2003. This is significant purely because its age has helped it to establish a very strong Domain Authority (DA) of 84% and Page Authority (PA) of 55% which is ‘most desirable to advertisers’ and a good find rate via the main search engines like Google, Bing, Yahoo and Ask.com. In fact, we can now be found on Page One using any of 70 target keywords and phrases, and we are rapidly getting to the top using another 10 Key Search Words.

We continue to invest in improving our rankings with the simple aim of making the site the number one hospitality design website in the UK – and we’re getting there.

TARGET

We continue to target a readership of owners, investors, operators and managers of hotels, restaurants, pubs and bars through content, newsletters & promotions.

We continue to engage with architects and the design community, most of whom we know through contact with the magazine.

We continue to keep abreast of news and events within the hospitality industry – at home and abroad – to bring our readers up to date and inspired by stories, trends, features, new products and job posts.

Month on month our visitor numbers are growing through organic searches, direct and social media interaction. The average monthly growth rate is 16%.

READERSHIP

Last Month (June 2022)

Individual Visits 21,422
New visitors 79%
Returning visits 21%
Average session duration: 3 minutes 58 seconds
Average number of pages viewed per visit: 5
Page views                                                                                                                        65,703
Device used: Desktop/laptop computers 87%
Device used: Mobiles/tablets 13%

INDUSTRY DATA (UK)

In 2018

Hotels: 42,000
Pubs & Bars: 46,000
Fast Food Outlets: 41,000
Service-led restaurants: 31,500
Specialist Architects & Builders: 600 +
Specialist Interior Designers: 1400 +

The industry is the third largest employer in the UK

Generated £72 billion of Gross Value Added (GVA) directly to the UK economy and a further £86 billion indirectly

The industry has experienced year-on-year growth for the ten year period from 2008/09

In 2017 the hospitality sector contributed approximately £40 billion in gross tax receipts, £18 billion in export and £10 billion in investment

There are over 400 new hotels either under construction or at advanced planning stage, which will provide a further 59,000 bedrooms (May 2019)

There are over 2750 overseas investors operating hotels in the UK (May 2019)

(Data Source: Google Analytics; UKHospitality; Statista; Hotel Data)

GS Magazine: 19 Wharfdale Road, London, N1 9SB

Telephone: +44 (0)1462 742367 / 07884 021551

Email: editor@gsmagazine.co.uk

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